An article from NAR came out recently about ways members can evaluate and communicate with their buyers and sellers about home performance.

On their Home Performance Counts website (https://www.homeperformancecounts.info/professional-resources/), NAR offers some good insight about assisting members with communication. Knowing more about what questions to ask your sellers can provide a potentially higher price or more buyers. Understanding what is in the house or what can be done to make that listing become someone's dream home can get them closer to buying.

We realize that the housing stock in our market is aging, and being able to coach clients places you in the arena of a trusted real estate agent/consultant.

Leading your sellers towards minor adjustments that may pay off in the sale of their home or being better able to identify what your buyers are looking for helps them see that the home they love already has or can offer what they need.

On the above link, the section Professional Services offers information on the following to assist you:

Providing High-Performance Service –

• An extensive amount of education programs
• The shift in a desire for sustainability
• How to be knowledgeable about answering a homebuyer's questions
• The top motivators for buying greener homes

How to Explain High-Performance Home

• Things to say and not say about the home's performance
• Speaking in terms homebuyers understand

What They Say vs. What They Want

• Understanding what your Homebuyer is asking for even though they don't

The Global MLS offers many fields to highlight what is currently available in a listing.

Under the Main tab, when you select "yes" in the Green Features Field, the detail field will bring up more opportunities to highlight what is currently available in that home.

Those fields include:

• Green Energy Efficient
• Green Energy Generation
• Green Indoor Air Quality
• Green Sustainability
• Green Verification
• Green Water Conservation

Communicate well for a more robust selling season!